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Telemarketing Wellington Industry: A Closer Look


Located at the geographic center of New Zealand, the Wellington region has undergone a reconfiguration in its business environment. It was reported that over the last decade, there’s been a significant change in Wellington’s economy. They have suffered from the departures of head offices, as well as from government and corporate rationalization. However, the region’s economy is still continually posting positive outcomes, and the consumer confidence is pretty high. It’s worth noting that Wellington is strong in a diverse array of industries. And, one of those that are making a great impact is the information communication technology and contact centers, to which telemarketing Wellington companies belong.

There has been a significant rise in the number of telemarketing Wellington businesses in the region. Because of this rise, both the information communication technology and contact center sectors are highly recognized as two of the major keys to the future growth of the Wellington regional economy. The information communication technology (ICT) industry, in particular, produces well above its weight. It’s no wonder that today the region is boasting its state of the art telecommunications infrastructures.

Furthermore, it is worth noting that when it comes to the ICT sector, to which the telemarketing Wellington industry plays an important role, the region is recognized as the home to 69 percent of New Zealand’s data processing workers and a third of its computer consultants. Several business sectors even considered the ICT industry as having major growth potential.

When it comes to the contact centers in Wellington, it’s nice to know that the region’s call center industry has long been considered for its strong competitive advantages in the global marketplace. Perhaps one concrete example that may prove this fact is the report suggesting that the New Zealand contact center staffing costs are up to 30 percent less than in Australia. It is even up to 50 percent less than in the United States. Now, isn’t it great for Wellington?

The contact centers and telemarketing Wellington industry in the Wellington region is also growing for the fact that along with low labor costs, the country has a highly educated English speaking workforce, as well as state of the art telecommunications infrastructures. What’s more, the call center and telemarketing Wellington industry continues to boom as being the first major capital city in the world to start the day. As a result of this, the Wellington region has time zone advantages. In fact, reports have shown that it is typical in the call center and telemarketing Wellington environment that the working day spans the morning and afternoon in Asia, the afternoon in North America and breakfast in Europe.

With the significant rise in the call center and telemarketing Wellington industry, it’s no wonder that several organizations in the Wellington region have established the so-called “Call the Capital”. This is actually an organization that aims to provide international premium quality call center resources in the capital region of New Zealand. One particular name that plays a large role in that development is the Positively Wellington Business.

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